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Will KFC grilled chicken be as successful as fried?
Mon Mar 24, 2008 11:39am EDT
NEW YORK, March 24 (Reuters) - Can Kentucky Fried Chicken translate its fried chicken success into grilled chicken success? The chicken chain will soon find out.
KFC Corp, a unit of Yum Brands Inc (YUM.N) that is known for its selection of Original Recipe and Extra Crispy fried chicken, said on Monday that it is testing Kentucky Grilled Chicken in a bid to add non-fried foods to its menu.
The new grilled chicken is being tested in Indianapolis, Colorado Springs, San Diego, Oklahoma City, Jacksonville, Florida, and Austin, Texas, with a nationwide roll-out expected for early 2009.
"This great tasting product will help KFC continue to evolve and increase our relevance among consumers looking for non-fried menu options," said Gregg Dedrick, president of KFC, in a statement.
http://www.reuters.com/article/marketsNews/idUSN2432594720080324
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wuakakakkakakkk ... ayam bakar 'Wong SOLO' bisa dapat saingan berat nih ...




